GAMR vs HERO

GAMRCAmplify Video Game Leaders ETF

HEROBGlobal X Video Games & Esports ETF

In short

GAMR Not just the studios. GAMR runs across the whole video game chain, from publishers and mobile titles to GPUs, headsets and controllers, listed anywhere in the world, and has been doing it since 2016.

HERO A pure play on the companies that make and monetize games: roughly 40 video game and esports names in one index fund, priced under the typical fee in its niche.

Stated mandate

GAMR Seeks returns that generally track the VettaFi Video Game Leaders Index before fees and expenses. It provides exposure to global companies across the video-game value chain, including development, publishing, mobile and online games, GPUs, software, hardware, peripherals, and the metaverse.

HERO The Fund seeks to deliver investment results that generally correspond to the price and yield performance of the Solactive Video Games & Esports Index before fees and expenses.

Why people hold it

• GAMR Whole value chain in one ticker: development, publishing, mobile and online games, GPUs, software, hardware, peripherals and the metaverse.amplifyetfs.com
• Global by mandate, so game makers listed outside the US are in scope rather than an afterthought.amplifyetfs.com
• Rules-based: it tracks the VettaFi Video Game Leaders Index, so the lineup follows a published methodology instead of a manager's hunch.amplifyetfs.com
• Trading since March 2016, so its record spans more than one gaming cycle.

• HERO Costs 0.50% a year, below the 0.55% median for gaming and esports funds, including VanEck's ESPO at 0.55% and Invesco's GGME at 0.71%.
• Does exactly what the label says: tracks the Solactive Video Games & Esports Index, not a broad tech basket with a few game studios sprinkled in.
• Launched in 2019, part of the first wave of gaming funds, and it grades in the upper half of its peer group.

Worth knowing

• GAMR 0.59% a year, above the gaming-ETF median and above HERO at 0.50% and ESPO at 0.55%.
• A small fund that trades thinly, so limit orders and a glance at the spread carry more weight here than with the category's larger names.
• One theme, and a hit-driven one: publishers, chip designers and hardware makers can swing together. Cash comes back once or twice a year at most, not monthly.

• HERO Thinly traded. Limit orders matter here, and spreads can widen when the market gets jumpy.
• About 40 stocks in one industry. Concentration cuts both ways, and the fund rides the gaming cycle with little to cushion it.
• Distributions come once or twice a year. This is a growth-theme equity fund, not an income line.

Full GAMR profile⁠

Full HERO profile⁠