Skip to content

NICO vs PEJ

Hexis Active Nicotine Engagement ETF

NICODNYSE Arca

Invesco Dynamic Leisure and Entertainment ETF

PEJBNYSE Arca

Overlap

Expense ratio

PEJ −0.12pt a year

NICO0.70%PEJ0.58%

Avg volume · 30D

PEJ 54.4×the volume

NICO1.13KPEJ61.3K

NICO vs PEJ Performance

Jul 31, 2026 – Oct 30, 2026

+7.2%NICO−0.5%PEJ

Jul 31, 2026 to Oct 30, 2026. NICO +7.2%. PEJ −0.5%. Use the arrow keys to read each point.−7.5%−5%−2.5%2.5%5%Jul 2026Sep 2026Oct 2026
Expense ratio
NICO 0.70%
PEJ 0.58%, better
Fund size
NICO $2M
PEJ $358M
1Y total return
NICO No data
PEJ +14.2%
Yield (12M)
NICO No data
PEJ 0.51%
Holdings
NICO 17
PEJ 32
Avg volume (30D)
NICO 1.13K sh
PEJ 61.3K sh, better
NAV per share
NICO $28.14
PEJ $66.44
52W range

ETF.net Grade

NICO: Cost 12, Risk 79, Mission not scored, Tradability 43, Holdings not scored, Durability 34. PEJ: Cost 46, Risk 66, Mission not scored, Tradability 86, Holdings 69, Durability 90.
Pillar letters and Scores for NICO, PEJ, with each pillar’s weight
PillarNICOPEJ
Cost30% weightF12C46Higher
Mission25% weightNot scoredNot scored
Risk15% weightA79HigherB66
Tradability15% weightC43A86Higher
Holdings10% weightNot scoredB69
Durability5% weightD34A90Higher

Rank among Consumer Lifestyle funds

Same Category. Both funds are graded against the same funds, so their Grades compare head to head.

Same Category. NICO and PEJ are both graded against the same 10 Consumer Lifestyle funds, so their Grades compare head to head.

Consumer Lifestyle⁠

Category · 10 funds
See all 10 ›

PEJ ranks 2nd and NICO 10th of 10 funds in the Consumer Lifestyle Category.

  1. Rank 1BMILNGlobal X Millennial Consumer ETFScore 68
  2. Rank 2BPEJInvesco Dynamic Leisure and Entertainment ETFScore 63
  3. Rank 3CPAWZProShares Pet Care ETFScore 53
  4. Rank 7CTSICTruth Social American Icons ETF Amrn Icons ETFScore 40
  5. Rank 10DNICOHexis Active Nicotine Engagement ETFScore 36

Our read on each fund

ETF.net Research

NICODHexis Active Nicotine Engagement ETF

PEJBInvesco Dynamic Leisure and Entertainment ETF

In short

NICO Most staples funds own tobacco as a sliver next to soap and soda. This one makes it the whole trade: active management, a global mandate, and at least 80% of assets in tobacco and nicotine companies.

PEJ The travel-and-fun trade, run like a quant screen: roughly 30 US leisure and entertainment stocks re-ranked every quarter on momentum, quality, management action and value. Fee is 0.58%, with no waiver doing the work. Trading since 2005.

Stated mandate

NICO The Fund seeks long-term capital appreciation through active management, normally investing at least 80% of net assets in companies engaged in the global tobacco and nicotine sectors.

PEJ The fund seeks capital appreciation through an index that evaluates companies using multiple investment-merit criteria.

Why people hold it

  • NICO Pure-play by design: at least 80% of net assets go to global tobacco and nicotine names, not a slice of a diversified staples basket.
  • Actively managed rather than index-tracking, with a global remit, so the manager can pick across markets instead of following a fixed weighting.
  • Standard 1940 Act ETF plumbing: it trades like any ordinary stock fund, and shareholders get a 1099 rather than a K-1.sec.gov
  • PEJ Nearly two decades of live history, through a full shutdown-and-reopening cycle for travel, make this one of the originals in the niche and a strong one in its peer group.
  • The index skips the usual mega-cap tilt: the eight largest constituents share 40% of the weight while 22 smaller names split 60%, so mid-size operators actually move the needle.sec.gov
  • Holdings get re-screened quarterly on price momentum, earnings momentum, quality, management action and value, so names keep having to earn their slot.invesco.com
  • Moderately traded for such a narrow theme, which makes getting in and out less of a chore, and it pays distributions quarterly.

Worth knowing

  • NICO 0.70% a year is the price of active, single-theme access; the broad staples index funds in its group (XLP, VDC, FSTA) charge under a tenth of a percent.
  • A small, thinly traded fund since its 2026 launch, so bid-ask spreads can run wider than on the giant staples funds.
  • Income is not the mandate here: the objective is long-term capital appreciation, and regular payouts have not been a feature of the fund.
  • PEJ Concentration is the point and the trade-off: about 30 stocks inside one corner of consumer discretionary, with no other sector to cushion a rough stretch for leisure spending.
  • Quarterly reconstitution means real turnover. What the fund holds in February may look different by November, so this is not a buy-it-and-forget-the-names basket.sec.gov
  • At 0.58% it sits near the typical fee for consumer-lifestyle thematics, and above the group's cheapest options: MILN and PAWZ each charge 0.50%, also without a waiver.

Full NICO profile⁠

Full PEJ profile⁠

NICO vs PEJ Holdings

How we measure overlap

Each holding counts at its smaller weight in the two funds, summed over the full Holdings. Sector, country and asset class use the same rule on each fund’s split. Cash, FX and derivative lines stay out of the counts. Two bond funds get no overlap figure.

NICO vs PEJ Cost

Overpaying NICO vs PEJ

$2,153

On $10,000 over 30 years. 7% growth a year before fees, expense ratio only.

  • NICO 0.70%

    $13,606

  • PEJ 0.58%

    $11,453

$10,000
30 years

Cost over time

  • NICO 0.70%
  • PEJ 0.58%
  • Overpaying
One line per fund, from year 0 to year 30. Use the arrow keys to read each point.$0$5K$10K$15K051015202530NICO $13,606PEJ $11,453

Year by year

YearNICOPEJOverpaying
10$1,250$1,041$209
20$4,760$3,986$774
30$13,606$11,453$2,153

Expense ratio

  • 0.70%NICO
  • 0.58%PEJ, cheaper
  • Middle half of Consumer Lifestyle funds
  • Median 0.54%

PEJ 6th cheapest of 10 funds

NICO 10th cheapest of 10 funds

NICO vs PEJ Dividends

Last 12 months to Oct 30, 2026
Yield (12M)
NICO No data
PEJ 0.51%
Payout (12M)
NICO None
PEJ $0.34
Last payment
NICO No data
PEJ $0.06
Ex-dividend
NICO No data
PEJ Sep 21, 2026
Paid on
NICO No data
PEJ Sep 25, 2026
Frequency
NICO No data
PEJ Quarterly

Distribution history

Per share, 2017 to 2026, same scale for both

NICOAll NICO payments⁠

No distribution history available.

PEJQuarterly · 32 paymentsAll PEJ payments⁠
One bar per payment. 32 payments from 2017 to 2026 YTD. Jun 16, 2017 $0.26; Sep 18, 2017 $0.03; Mar 19, 2018 $0.08; Jun 18, 2018 $0.10; Sep 24, 2018 $0.06; Dec 24, 2018 $0.07; Jun 24, 2019 $0.07; Sep 23, 2019 $0.03; Dec 23, 2019 $0.07; Mar 23, 2020 $0.07; Jun 22, 2020 $0.02; Dec 21, 2020 $0.28; Mar 22, 2021 $0.02; Jun 21, 2021 $0.01; Sep 20, 2021 $0.06; Dec 20, 2021 $0.07; Mar 21, 2022 $0.07; Jun 21, 2022 $0.06; Sep 19, 2022 $0.008; Dec 19, 2022 $0.03; Mar 20, 2023 $0.14; Jun 20, 2023 $0.03; Sep 18, 2023 $0.02; Mar 18, 2024 $0.17; Jun 24, 2024 $0.0057; Sep 23, 2024 $0.03; Mar 24, 2025 $0.02; Sep 22, 2025 $0.05; Dec 22, 2025 $0.07; Mar 23, 2026 $0.12; Jun 22, 2026 $0.09; Sep 21, 2026 $0.06. Use the arrow keys to read each point.$0$0.252017202020232026YTD

NICO vs PEJ Risk

Fall from peak · 5 years

This chart needs five years of history for both funds.

Risk facts

VolatilityStd dev, 3 years
NICO No dataPEJ 16.9%
Return per unit of riskSharpe ratio, 3 years
NICO No dataPEJ 1.08
Worst fallMax drawdown, 5 years
NICO No dataPEJ −34.7%
Market sensitivityBeta, 5 years
NICO −1.38PEJ 1.10

Popular comparisons

  • NICODvsMILNB

    Hexis Active Nicotine Engagement ETF · Global X Millennial Consumer ETF

    Expense ratio
    0.70% · 0.50%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.
  • PEJBvsMILNB

    Invesco Dynamic Leisure and Entertainment ETF · Global X Millennial Consumer ETF

    Expense ratio
    0.58% · 0.50%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.
  • NICODvsPAWZC

    Hexis Active Nicotine Engagement ETF · ProShares Pet Care ETF

    Expense ratio
    0.70% · 0.50%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.
  • PEJBvsPAWZC

    Invesco Dynamic Leisure and Entertainment ETF · ProShares Pet Care ETF

    Expense ratio
    0.58% · 0.50%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.
  • NICODvsGENZC

    Hexis Active Nicotine Engagement ETF · VanEck Digital Native Economy ETF

    Expense ratio
    0.70% · 0.51%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.
  • PEJBvsGENZC

    Invesco Dynamic Leisure and Entertainment ETF · VanEck Digital Native Economy ETF

    Expense ratio
    0.58% · 0.51%
    Category
    Same Category. Both funds are graded against the same funds, so their Grades compare head to head.