JMOM vs MFMO

JMOMAJPMorgan U.S. Momentum Factor ETF

MFMOCMotley Fool Momentum Factor ETF

In short

JMOM Momentum without the markup. JMOM screens US stocks for strong risk-adjusted momentum rather than raw price runs, and charges 0.12%, a fraction of what the typical fund in its category asks.

MFMO Momentum run through The Motley Fool's own index instead of one rented from MSCI or S&P. A house-built Momentum Factor Score picks the names, and the fee lands under the typical fund in this corner, above the giants.

Stated mandate

JMOM The fund seeks domestic equity exposure focused on companies with strong risk-adjusted momentum and potential return enhancement.

MFMO The fund seeks to track, before fees and expenses, the total-return performance of the Motley Fool Momentum Index.

Why people hold it

• JMOM At 0.12%, the lowest fee among its momentum peers: it undercuts VFMO and SPMO (0.13%) and MTUM (0.15%), and sits far below the roughly 0.69% category median.
• The screen targets risk-adjusted momentum, not just the biggest price runs, so how bumpy a stock's climb was factors into whether it makes the cut.jpmorgan.com
• Holds roughly 300 US names, a wider net than momentum sleeves that concentrate in a few dozen winners, and it pays out quarterly.
• Live since 2017 and now a multi-billion-dollar fund, it rates as one of the stronger implementations in the systematic US momentum group.

• MFMO 0.50% a year undercuts the typical momentum fund in its peer group, where the median sits at 0.69%.
• One job, stated plainly: track the Motley Fool Momentum Index, a rules-based screen built on the firm's own Momentum Factor Score.
• Single-factor by design. Momentum is the entire thesis, so it slots beside a broad holding without muddying what you already own.

Worth knowing

• JMOM Momentum by construction leans into what has already been working, which means the portfolio can be caught on the wrong side when market leadership flips.
• The benchmark is J.P. Morgan's own US Momentum Factor Index, so methodology and rebalance rules sit with the issuer rather than an outside index provider.jpmorgan.com
• Only moderately traded next to the category's headline tickers, so spreads are worth a look before placing size.

• MFMO Cheap for its cohort, not cheap outright. SPMO, VFMO and MTUM run momentum for a fraction of this fee.
• A small fund that trades thinly, so bid-ask spreads can run wider than at the household-name momentum ETFs.
• Launched in 2025, so the track record is short, and momentum strategies tend to lurch when market leadership rotates.

Full JMOM profile⁠

Full MFMO profile⁠